SYRACUSE, Ind. — Polywood has named Jessica Salisbury as its new vice president of specialty retail, focused on building relationships with independent dealers across North America.
Salisbury, who has been with Polywood since 2024, came to the manufacturer after serving as CEO and creative director of Village Green Home and Garden in Rockford, Illinois. During Salisbury’s tenure with the retailer, Village Green was consistently honored with International Casual Furnishings Association Apollo Award wins and nominations, as well as two Mary Fruehauf Retail Genius Awards.
“Having spent much of my career on the retail side of the business, I’ve seen firsthand the passion, dedication and hard work it takes to build a successful retail business,” Salisbury said. “I’m excited to bring that same passion to Polywood alongside our incredible sales team as we continue partnering with our retailers, listening to their needs and working together to drive growth and long-term success.”
Salisbury has spent the past two years with Polywood as business development manager, helping the company advance relationships with top dealers. In her new role, Salisbury will be tasked with driving strategic growth, strengthening retail partnerships and elevating the company’s North American brand presence.
“Jessica is an exceptional leader who understands that scaling a business requires an equal focus on innovation and people,” said Brady Maller, chief executive officer of Polywood. “She has earned the trust and respect of our retail partners because she understands their business. Having been in their shoes, she brings a unique perspective that helps us build stronger partnerships and deliver solutions that support their long-term success.”
Polywood said it views independent retailers as a “cornerstone of its long-term growth strategy,” adding that Salisbury will play a pivotal role in that strategy, leading the company’s efforts in investing in dealer programs, merchandising, marketing support, product innovation and partnerships that help vendors differentiate themselves and grow their businesses.
Salisbury has been honored with both the Dudley K. Flanders Leadership Award and the American Home Furnishings Alliance’s 40 Under 40.
