International Market Centers, in partnership with the International Casual Furnishings Association, has launched an all-new website for Casual Market Atlanta, casualmarketatlanta.com, and opened registration for the July event.
“The Casual Market Atlanta website was developed to be a complete resource for buyers planning to attend the industry trade show,” says Jackie Hirschhaut, executive director of the ICFA. “Prominent on the home page is information about registering in advance, making travel arrangements and a roster of exhibitors with showroom locations and floor maps. A link to the Atlanta Market website provides listings of other gift, home and lifestyle resources under the same roof.”
Nearly 50 permanent showrooms are on Floors 2-5 complemented by 100+ temporary exhibitors on Floors 6 and 7. A full list of exhibitors is available at CasualMarketAtlanta.com/showroom-exhibitor-listing.
For many attendees, events play an important role in their buying experience, and the site features an updated list of social and educational activities scheduled during the four-day summer market, in addition to important information about the ICFA.
A variety of activities will inform and entertain participants at the inaugural Casual Market Atlanta.
Longtime ICFA events are set to continue in Atlanta. The ICFA Awards Gala and Pink Out fundraising for City of Hope are Tuesday, July 11, and the ICFA Annual Meeting is on July 12. Additionally, the industry will come together to celebrate the 65th anniversary of the ICFA at the ICFA 65th Birthday Bash on July 10, the first night of Casual Market Atlanta.
New events add to the excitement of Casual Market Atlanta. The hourlong New Buyer Welcome and Tour helps to acclimate buyers to the AmericasMart campus in two sessions on July 10 and 11. Outdoor Living With Vern Yip features the celebrity interior designer leading a discussion on trends and new product introductions on July 11. Complete information and registration are available at CasualMarketAtlanta.com/events.
Registration for Casual Market Atlanta is open now at CasualMarketAtlanta.com. Buyers are encouraged to take advantage of special benefits including guaranteed lowest hotel rates, airline discounts and free shuttles offered by Casual Market Atlanta, available at CasualMarketAtlanta.com/travel. As an added benefit, Casual Market Atlanta badges provide free access to the concurrent Atlanta Market also at AmericasMart.
For Casual Market Atlanta, showrooms are open 9 a.m. to 6 p.m. Monday, July 10, through Thursday, July 13, and temporary exhibits are open 9 a.m. to 6 p.m. Monday, July 10, through Wednesday, July 12, and 9 a.m. – 2:30 p.m. on Thursday, July 13. Permanent showrooms will remain open through Monday, July 17, for the duration of Atlanta Market.
Casual Market Atlanta does will not have its own app, but IMC has been working on an app for the entire Atlanta Market that will be unveiled soon, according to Paula Cox, marketing manager of casual/outdoor furnishings in Atlanta for International Market Centers.
