With a much larger space, luxury outdoor furnishings resource Sunset West is planning a broader presentation of its products at Casual Market Atlanta this month.
“We are thrilled to have a larger space that will allow us to present our product line in a much more meaningful way for the inaugural show on the East Coast,” says Aliena Klaus Squire, vice president of marketing. “The relocation of the show to Atlanta combined with the cross-category buying and selling opportunities that present themselves in AmericasMart will provide us with an opportunity to reach an even wider audience of buyers.”
In addition to presenting many of its bestsellers, the company is planning several new product launches this July, including Sedona, a mixed-material group featuring teak and resin wicker, and Bahia, a new cushionless rope seating group.
Rendered in Sunset West’s signature weathered coastal teak finish, Sedona features rounded edges in familiar midcentury silhouettes. Textured all-weather wicker is hand-woven around a solid teak frame.
Including a variety of seating options that will complement existing collections, Bahia is a cushionless design with a hand-woven rope seat deck and back.
“Thoughtfully designed, the pitch, seat height and radius all come together to provide maximum comfort — even without a cushion,” says Squire. “They also add to our quick-ship program because they don’t require any customization.”
The company also will be expanding its popular Coastal Teak line with a new adjustable chaise, bar stool and armless dining chair. Featured in a natural color story, the collection features a unique multistep finish that gives the natural wood a warm gray color that develops a natural patina over time.
Lastly, Sunset West’s Bazaar collection also will be expanded with new accent end tables that were designed to complement existing collections.
“New pieces in Bazaar include curated items that help to ‘break up’ the traditional ‘set,’” says Squire. “The pieces inject some fun mixed materials and colorways into the line that are designed for use in both indoor and outdoor living spaces.”
The new products will make their debut in the Sunset West showroom in AmericasMart, Space 12, A5, during the Casual Market, July 10-13.
