Contemporary lifestyle brand Armen Living has promoted industry veteran Reb Nicholson to national sales manager.
Nicholson has continued to excel within his roles at Armen Living, according to the company. He originally started as a sales rep before being promoted to East Coast sales manager, his most recent position. He reports to Lee Honigsfeld, vice president of sales and marketing,
“Reb fits in great with the core values we have at Armen Living,” Honigsfeld says. “We are excited to promote him to national sales manager, and his vast experience, contacts and connections will help to ensure Armen Living’s continued growth and achievement of new heights.”
With over 35 years of experience in the home furnishings industry, Nicholson has a sales management background, working with leading brands including Classic Home, The Lane Co., Chromcraft, Stoneville, Magnussen Home, The Powell Co. and Designmaster.
In his new role, Nicholson will direct and support over 20 reps from all across the country, as well as travel extensively to see the Top 100 retailers, open new accounts and see to expansion of key accounts within the trade and hospitality clientele.
Nicholson shares, “I am delighted to join the talented management team of Armen Living. Armen Living has been one of the fastest-growing companies in the industry and is poised to continue that growth by offering well-designed, quality contemporary products for indoor and outdoor. I can’t wait to see our customers at Premarket and High Point Market and tour them throughout our expansive IHFC showroom, H-721.”
Armen Living will be open during Premarket (March 20-21) and during High Point Market (April 22-26) in its newly expanded 4,000-square-foot showroom located within the IHFC, Hamilton Wing, Space H-721.
