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Gabriella White appoints 5 to executive leadership team

Gabriella White appoints 5 to executive leadership team

PELHAM, Ala. — Summer Classics and Gabby parent company Gabriella White has expanded its executive leadership team with five new appointments. 

Jim Hardy has been promoted to chief sales and marketing officer. In his expanded role, Hardy will oversee wholesale, retail, contract sales, marketing, merchandising and e-commerce.

James Ashley has joined the organization as vice president of wholesale sales. Ashley brings deep industry expertise and leadership to the wholesale division, and his appointment reflects the company’s continued investment in serving designers and retailers.  

Grant Jackson has joined the company as vice president of contract sales, bringing more than 15 years of leadership experience in the luxury and consumer-facing industries. Jackson will be focused on growing the contract division, which serves the hospitality, senior living, multifamily and country club markets. 

Gabriella White also welcomed Missy Vanderberg Strear as the new vice president of creative. Strear brings extensive experience in product design and merchandising for luxury brands and will guide the company’s creative vision, brand identity and product innovation across all categories. 

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Finally, Johna Smith has been promoted to vice president of retail, where she will lead the company’s growing retail and licensee network. Smith will continue to focus on scaling the retail business with strong partnerships and experiential innovation. 

“These leadership additions mark an exciting chapter for Gabriella White,” said William White, president and CEO. “Each of these individuals brings unique expertise and a deep commitment to our customers, our people and our brand values. Their combined vision will help us elevate every aspect of our business as we continue to grow across channels and markets.” 


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